The Genesis AI has been marketed as a writing assistant with the goal of simplifying and streamlining journalistic activities, freeing up time for reporters.

Google is experimenting with a new artificial intelligence (AI) product codenamed ‘Genesis.’ This AI technology will be able to generate news stories by analyzing current events and pertinent data. This new innovation was given by Google to news institutions such as The New York Times, The Washington Post, and News Corp, which owns The Wall Street Journal.

What exactly is Genesis AI?

The Genesis AI, which is effectively a writing assistant, attempts to simplify and streamline journalistic processes, giving reporters more time to focus on more complex jobs. Google sees this technology as a responsible first step in steering the publishing business away from the risks of generative AI.

According to The New York Times, some executives present during Google’s pitch expressed concern about the potential consequences. They stressed the need of human work in generating factual and artistic news stories, while also voicing worries about how an AI tool might influence journalistic integrity.

Google has yet to make an official remark about Genesis AI.

Why is this significant?

Google’s venture into news writing The ongoing discussion about AI’s role in defining the future of journalism has taken on a new dimension. News companies around the world are debating how to use AI properly in their newsrooms. Furthermore, the issue of compromising accuracy and disseminating misinformation is an unavoidable side effect of new technologies.

Earlier this year, Google’s own chatbot Bard was caught making huge factual errors during one of its initial presentations. While chatbots and massive language models are improving, another restriction facing the AI business is a lack of methods to recognize AI-written material.

For the time being, Genesis AI is still in the testing phase, and its potential consequences will likely ignite debate throughout the industry. While AI has the potential to increase news output, questions remain about the authenticity and legitimacy of AI-generated content in comparison to human-written pieces.

By Deesha

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